The wellness tourism sector—which was decimated by the impact of the COVID-19 pandemic in 2020, like virtually every facet of the travel business—is enjoying a massive rebound, according to a recent report from the leading research and educational resource for the global wellness industry.
The December 2021 report from the Global Wellness Institute (GWI) offers a comprehensive look at the global wellness economy—which it estimates at $4.4 trillion in 2020—following the onset of the pandemic, and analyzes the future of wellness spending by sector.
While the global wellness tourism market fell from $720.4 billion to $435.7 billion—a whopping 39.5%—between 2019 and 2020 (versus 43% for all tourism), it’s
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