Watch Brands Are Having a Great Year. So Why Is Everyone Nervous?

The red-hot secondary market has cooled off in recent months. But that’s not the only thing worrying the industry.

If retail stores were cities, the C.D. Peacock watch and jewelry flagship, scheduled to open in June 2023 at the Oakbrook Center mall in suburban Chicago, would be a metropolis.

Currently under construction, the store will fill nearly 21,000 square feet, or almost half an acre. Renderings of the gleaming white interior feature a bar, a lounge and a private event space designed to accommodate a seated dinner for as many as 45 guests, as well as several branded watch salons, including a two-level Rolex boutique with its own street entrance and

→ Continue reading at The New York Times

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