Sustainability is king in this tiny mountain nation – here's what other countries can learn from it

A common question about Bhutan is, where is it? Wedged between India and Tibet, this Himalayan kingdom has flown under the radar of mass tourism for decades.

That’s partly because Bhutan has a unique ethos towards tourism. When this isolated country finally opened to tourists in 1974, it adopted a ‘high value, low impact’ policy. It means there are strict controls on how visitors travel in Bhutan – including how much it costs.

Ruled by principles of Buddhism rather than business, Bhutan is a country that prioritises Gross National Happiness over Gross Domestic Product. And this idea filters down into every aspect of tourism.

To date, Bhutan is also the only carbon

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