A planned fee increase is testing the relationship between Etsy and its five million sellers that helped power the company through the pandemic.
A growing group of creators on the Brooklyn-based crafts marketplace are planning to strike starting April 11 in response to a sellers fee increase, which will see Etsy collect 6.5% on every deal, rather than 5%. While it won’t be easy to organize the millions of global sellers on the marketplace around the cause, the strike points to some dissatisfaction within the seller base vital to Etsy’s business.
In a TV interview after the plan was announced in February, CEO Josh Silverman said the money collected
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