Broadway finds a new audience in living rooms

For years those in the Broadway world worried that digital versions of their productions would cannibalize tickets sales for live shows. Then came the 2020-2021 shutdown of theaters. Suddenly producers were calling Bonnie Comley and Stewart Lane, co-founders of BroadwayHD, a streaming site for Broadway shows.

“It was the spigot turning on,” Lane said.

That spigot led to a much wider acceptance among Broadway talent and fans of what the co-founders call “digital captures”—the high-quality filmed performance of top-tier shows, sometimes with the original cast.

Their concept was helped along by high-profile digital premieres that occurred during the live-theater interlude. Diana: The Musical aired on Netflix

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