Two years after New York City’s dining rooms emptied, following local public health orders to try to slow the spread of Covid-19, a monthlong promotion seeks to fill them up, especially spots still at lower occupancy on weekdays or in still-quiet business districts.
American Express and the reservation firm Resy, which it owns, will launch a “reservation drive” beginning on Tuesday. The idea is to encourage diners to eat out, perhaps more than usual, at local independent spots, with a group incentive: Every millionth reservation made through Resy will trigger AmEx to buy out a set of restaurants, a surprise free meal for everyone dining that night.
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