Yo Quiero Hardcore

Dave Navarro is standing on a rooftop in New York City.

“Taco Bell is a brand that believes in Living Más,” he tells the contestants fidgeting before him. “Doing more and expecting more, and getting a little more out of every day.”

He really milks the end of the sentence with just enough of a rising, announcer-like vocal inflection, making it clear that this is a commercial within a 2014 episode of tattoo reality show Ink Master.

“Just by having the guts to be in this competition,” he adds, “you are all examples of the Live Más mentality.”

It’s a clunky plug. Taco Bell has

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