Trending Up: Metallica Already Sees 400% ‘Stranger Things’ Boost – Plus Usher Does It Big Going ‘Tiny’ & Kate Bush Keeps ‘Running’

Welcome to Billboard Pro’s Trending Up newsletter, where we take a closer look at the songs, artists, curiosities and trends that have caught the music industry’s attention. Some have come out of nowhere, others have taken months to catch on, and all of them could become ubiquitous in the blink of a TikTok clip.  This week: It’s Metallica’s turn for a Stranger Things boost, while Usher gets a Twitter-accelerated NPR bump and Cole Swindell’s callback to a Jo Dee Messina classic proves mutually beneficial.

Metallica’s Running Up That ‘Stranger Things’ Hill

Last month, the first installment of Stranger Things’ fourth season helped Kate Bush’s “Running Up That

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