Brooklyn-based R&B artist INDVGO released the music video for her single “How Is It Love” on Aug. 5, exploring the vulnerability of healing from a breakup.
Breakups, big or small, require reflection and healing. Sometimes they can feel like reaching the end of the tunnel and seeing the light of day, while other times, it’s like you’ve just entered the dark and disortienting tunnel.
“‘How Is It Love’ is really about emotional chaos and finding peace within yourself,” INDVGO said. “Healing starts when you fall deeply in love with your own soul.”
The music video to “How Is It Love” portrays the dynamics of healing with bright fire and quiet shadow while finding a balance in the process. Directed by independent visual storyteller Koji, the video takes place in the heart of Brooklyn, where she was born and raised. Woven into the narrative are scenes near the Brooklyn Bridge where she said she often goes to write and reflect.
While New Yorkers can seem caught up in fast-paced lifestyles in the always going city, INDVGO said she wanted to portray the quietness and softness of the city, reflecting on life in the comfort of an apartment.
The music video depicts this with intimate vignettes of grand glances, postures and presence. It moves through sun-drenched rooms with florals and candlelight into recluse sunset lighting between clips of water imageries and mirror reflections.
“This song stemmed totally from just knowing yourself. Loving yourself is the most important type of love,” INDVGO said.
Looking towards the future of INDVGO, the R&B artist said she has one to two releases planned to come out this year, adding to her two current singles. In these songs, she said she wants to showcase the ups and downs of life. “You can have a wonderful day today and tomorrow, everything is garbage,” INDVGO said.
Following the releases, INDVGO said she will have an intimate performance of the songs in the late fall/winter in NYC. To watch the music video for “How Is It Love,” see below. For more information about INDVGO, click here.
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