Jewelry is a physical object with time-based added value. As an artistic concept, it also reflects both the spirit of the times and humankind ideals that transcend time. It is easily the most stable segment of the luxury market as people continue to prioritize long-term investment in precious metals and rare gemstones. The marketing strategy for the industry has been built on the ideas of cultural heritage and intergenerational legacy. Diamonds are forever, as the adage goes. In 2018, an improbable turn of events changed the history of jewelry arts and mineralogical sciences. From the invention of the wheel and the sail to the printing press and the cotton
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