Selling a Watch Isn’t Easy

There are many more ways to get your timepiece in front of buyers today, but specialists say the process can be tricky.

The pre-owned watch market, projected to total around $30 billion in 2025, has been growing exponentially — to the point that, within five to 10 years, it is likely to account for half of the global watch market, according to Karine Szegedi, managing partner of consumer industry and fashion and luxury at Deloitte. (For comparison, industry analysts estimate the 2021 retail sales of Swiss watches were $50 billion.)

The reasons for the growth of the pre-owned category are actually pretty simple: Since the popularization of the internet in the

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