Self-Portrait wraps London store in mint-hued Cornish clay and tonal surfaces

Luxury fashion brand Self-Portrait has opened a store in London with mirrored surfaces and Cornish clay walls that combines “minimalism, materiality and colour.”

Located on the corner of Kings Road and Duke of York Square in Chelsea, London, the 200-square-metre store was designed by Self-Portrait founder and creative director Han Chong in collaboration with New York-based architect Andreas Kostopoulos.

The store was designed by Self-Portrait founder Han Chong and architect Andreas Kostopoulos

“Inspired by spatial design and the idea of self-reflection, features in a myriad of textures including chrome and mirror dominate the interior walls and reflect tonal surfaces in mint green,” Self-Portrait said of the interior.

“By leveraging on

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