The actor’s strike could have far-reaching implications for how we watch and consume fashion.
At first it seemed impossible to imagine: No more red carpets! No more photos of movie stars and names to watch in fabulous gowns blanketing the internet. Could “Oppenheimer” and “Barbie” be the last gasp of that marketing Valhalla of fashion and film that was the modern premiere — at least for the foreseeable future?
At least, that is, until the SAG-AFTRA actor’s strike, announced July 14, is resolved. For the moment, actors, from the unknown to the most celebrated, are banned by their union from engaging in any promotional activities. That means big openings. That means
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