New Bill Seeks To Shake Up Broadway Ticketing Business

Broadway ticket prices may no longer be allowed to defy gravity.

After launching an investigation into the leading ticket sellers, New York State Senator James Skoufis introduced a bill last week to transform the Broadway ticketing business. “The current laws, in my estimation, are still tilted too much to some industry players, and we have got to make these more pro-consumer,” he insisted.

The potential legislation targets a widespread practice known as “dynamic pricing,” in which Broadway producers tinker with ticket prices based on fluctuations in demand. Producers “start with tickets at a particular price historically for what we think is a popular play, and then they wait and

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