Auteur Is The Newest High Luxury Beauty Brand Rewriting The Skincare Narrative

A powder-form cleanser from ultra high luxury skincare brand, AUTEUR, is priced at $170. Even with it’s chic packaging—a seven sided glass bottle with a tortoise print cap—beauty enthusiasts will still wonder if it’s worth their hard earned cash. That it comes in a pure white power consistency as opposed to the usual oils, gels and bars, is another reason for piqued curiosity.

The German-born premium label promises to deliver “High Active Skincare.” By this, they are referring to “responsibly formulated actives, unrivaled regenerative growth factors and advanced delivery systems that target individual cells for repair.” The goal, they add, is to bring skin to

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