That Viral Harry Styles Cardigan Just Got Auctioned as an NFT

Jonathan Anderson, the designer who made the original sweater, explains how it happened and what’s next.

The love affair between fashion and NFTs shows no sign of abating. The latest nonfungible token to get everyone tingling with excitement: a perfect 3-D digital replica of the patchwork JW Anderson cardigan that became a viral hit during the pandemic when Harry Styles wore it. Created with xydrobe, it sold at auction on Dec. 14 for two Ether (the cryptocurrency), or approximately $7,500.

That’s a lot less than the records set by Beeple, or even Dolce & Gabbana, but still almost four times the price of the original garment IRL, making Jonathan Anderson the

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