Art director Willo Perron has designed the first pop-up store for Kim Kardashian‘s underwear brand SKIMS, which is in Paris and furnished with glossy, chunky display units and partitions.
The temporary SKIMS store is located in a 2,800-square-metre ground floor space at the entrance of the Parisian department store Galeries Lafayette Paris Haussmann.
The SKIMS Paris pop-up store by Willo Perron is replete with chunky partitions and display units
Central to the store’s distinctive design is the shiny, beige-coloured partitions and shelving units.
“The whole concept was based on there being no hard corners, everything is round with soft edges and all the pieces
→ Continue reading at Dezeen
