How the Pandemic Changed Sabine Roemer’s Jewelry Business

The London-based designer says she had to take control at both of her brands: “I needed to learn everything.”

LONDON — Disrupter, fixation, opportunity. The pandemic has been all that and more for jewelry fans and designers alike.

Just ask Sabine Roemer.

The German-born designer has two brands: the high jewelry line that carries her name (one-off pieces priced from 10,000 pounds, or about $14,095) and Atelier Romy, which sells trendy pieces like stackable chain necklaces and ear party studs online for £50 to £500.

And now that England is easing restrictions, she said, both lines are emerging as direct-to-consumer businesses — and are linked more closely to her own identity as a

→ Continue reading at The New York Times

[ufc-fb-comments url="http://www.newyorkmetropolitan.com/design/how-the-pandemic-changed-sabine-roemers-jewelry-business"]

Latest Articles

Related Articles