AMO designs Off-White flagship store as an “abstract reinterpretation of Paris”

Off-White’s latest AMO-designed flagship store features abstract interpretations of Paris‘s courtyards and flea markets. “lead a new direction for what high fashion retail can mean,” said the label’s founder, 

Located two blocks away from Place Vendôme, the Off-White Paris store extends over three floors of a 19th-century corner building.

Travertine stone features in the womenswear section (top image) and across shelving on the second floor (above)

The outpost is the second Off-White store to be designed by AMO – the creative think tank of the OMA – following the Miami flagship last year.

The project was led by

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