AIM Architecture adds slide-like staircase to Shanghai store In the Park

Shanghai studio AIM Architecture has inserted a red staircase that resembles a children’s slide in the middle of this clothing store to create a playful interior.

Named In the Park, the Shanghai store was designed to reflect the playfulness of the clothing brand while drawing on the layout of traditional Chinese parks.

AIM Architecture wanted to create a playful interior for the fashion brand

AIM Architecture wanted to transform what was once an inaccessible three-storey space in the middle of a busy shopping mall into something that felt interconnected and coherent.

The most prominent feature is a striking 4.2-metre-tall

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